01.Rivian

Creative Direction
Art Direction
Web 


2022

Led Fleet-launch creative [3D, photo, film, web] viewed 2M+ times in first month; contributed to a 100k preorder pipeline.
02.Light Phone

Art Direction
Casting
Storytelling
Strategy

2024
Led storytelling, strategy and art direction for the launch of the Light Phone III, resulting in $1M of pre-orders.
03.Magic Leap

Creative Direction
Strategy


2025



Orchestrated full company rebrand; delivered new identity, art direction, brand voice, and guidelines adopted across all global communications.
04.Cape Cod Compass

Creative and Editorial Director
Founder
Case Study Coming Soon

2024 -

Creative, editorial and brand direction for the annual publication.
05.Tempo

Art Direction
Creative Direction
Strategy

2023
Directed full company rebrand to increase engagement + sales; developed new design system, art direcection, brand voice, and digital presence.

06.Apple

Art Direction
Agency: TBWA\Media Arts Lab



2019


Designed multi-media extentions and communications across the Apple ecosystem.

07.Magic Leap | NVIDIA

Creative Direction
Strategy


2023
Director, Aaron A. Binaco DOP, Brandon Kuzma
Creative + Film direction bringing NVIDIA & Magic Leap together.


08.Filson

Art Direction
Design


2017
Art direction and design for the first of a now annual collaboration between Filison and the USDA.
09.Rivian, First Mile

Art Direction
Strategy

2021
Art direction and stratgy for Rivian First Mile.
10.Cape Cod Compass

Creative Direction

2025

Getting It Up, from Issue 02 — photographed by Cole Barash.